Ilia Limitless Lash Mascara

{"id":1947258617954,"title":"Limitless Lash Mascara","handle":"ilia-limitless-lash-mascarai","description":"\u003ch5 data-mce-fragment=\"1\"\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDETAILS\u003c\/span\u003e\n\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIlia's Limitless Lash Mascara goes above and beyond the expectations of any natural mascara. Buildable and flake-free, their award-winning mascara lifts, curls, lengthens and adds just the right amount of volume. Ilia's lightweight and nourishing mascara is made with a blend of organic bee and carnauba waxes to weightlessly condition each lash, while still keeping them lifted throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eGentle enough for sensitive eyes, the 99% naturally derived and 100% safe formula also contains organic shea butter and fortifying arginine (keratin) to help boost and enhance your lashes.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAfter testing over 100 mascara wands, Ilia landed on their patented dual-sided brush for a perfectly natural application. Use the shorter side to curl and create volume, then the longer bristles to lift, lengthen and separate.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIlia’s Limitless Lash Mascara can be effortlessly removed with water at the end of the day – no scrubbing or tugging required. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eLimitless Lash Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e0.27 oz\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAWARDS\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Clean Mascara, Allure's Readers' Choice Awards (2020)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Clean Mascara, Allure's Best of Beauty (2019)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Natural Mascara, Glamour Magazine (2019)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eHOW TO USE\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eStart by using an eyelash curler to give lashes an extra lift before applying mascara.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eUse the shorter bristles on the dual-sided brush to build volume by coating lashes from root to tip. Use the longer comb-like side to separate and define lashes as you lift and lengthen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eFor a more dramatic look, apply an extra-light coat to the ends after separating.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAt the end of the day, simply remove the mascara with warm water or a light cleanser. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eINGREDIENTS\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide)\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e*Organic Ingredients\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eCAKE CURATED\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA Cake best seller and staff pick for clean mascara.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2019-03-25T16:34:44-06:00","created_at":"2018-12-11T16:52:02-07:00","vendor":"Ilia","type":"Cosmetics","tags":["clean beauty","eye makeup","eyeliner + mascara","eyes","FRESHBEAUTY","FUSSFREE21","Ilia","katiefall22","makeup","mascara","sunkissed"],"price":2800,"price_min":2800,"price_max":2800,"available":true,"price_varies":false,"compare_at_price":2800,"compare_at_price_min":2800,"compare_at_price_max":2800,"compare_at_price_varies":false,"variants":[{"id":18467359588450,"title":"After Midnight (Black)","option1":"After Midnight (Black)","option2":null,"option3":null,"sku":"LM-01-After Midnight (Black)-.27 oz","requires_shipping":true,"taxable":true,"featured_image":{"id":16172972605543,"product_id":1947258617954,"position":3,"created_at":"2020-12-08T14:36:04-07:00","updated_at":"2020-12-08T14:36:04-07:00","alt":null,"width":1600,"height":1600,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/ILIA_Limitless_Lash_Mascara_Swatch.jpg?v=1607463364","variant_ids":[18467359588450]},"available":true,"name":"Limitless Lash Mascara - After Midnight (Black)","public_title":"After Midnight (Black)","options":["After Midnight (Black)"],"price":2800,"weight":0,"compare_at_price":2800,"inventory_management":"shopify","barcode":"818107022678","featured_media":{"alt":null,"id":8337053057127,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1600,"width":1600,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/ILIA_Limitless_Lash_Mascara_Swatch.jpg?v=1607463364"}},"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Open.jpg?v=1607463324","\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Closed.jpg?v=1607463293","\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/ILIA_Limitless_Lash_Mascara_Swatch.jpg?v=1607463364"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Open.jpg?v=1607463324","options":["Shade"],"media":[{"alt":null,"id":8337052663911,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1600,"width":1600,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Open.jpg?v=1607463324"},"aspect_ratio":1.0,"height":1600,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Open.jpg?v=1607463324","width":1600},{"alt":null,"id":8337052467303,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1600,"width":1600,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Closed.jpg?v=1607463293"},"aspect_ratio":1.0,"height":1600,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/Limitless-Lash-Mascara_Closed.jpg?v=1607463293","width":1600},{"alt":null,"id":8337053057127,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1600,"width":1600,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/ILIA_Limitless_Lash_Mascara_Swatch.jpg?v=1607463364"},"aspect_ratio":1.0,"height":1600,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0069\/1722\/6594\/products\/ILIA_Limitless_Lash_Mascara_Swatch.jpg?v=1607463364","width":1600}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch5 data-mce-fragment=\"1\"\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eDETAILS\u003c\/span\u003e\n\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eIlia's Limitless Lash Mascara goes above and beyond the expectations of any natural mascara. Buildable and flake-free, their award-winning mascara lifts, curls, lengthens and adds just the right amount of volume. Ilia's lightweight and nourishing mascara is made with a blend of organic bee and carnauba waxes to weightlessly condition each lash, while still keeping them lifted throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eGentle enough for sensitive eyes, the 99% naturally derived and 100% safe formula also contains organic shea butter and fortifying arginine (keratin) to help boost and enhance your lashes.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAfter testing over 100 mascara wands, Ilia landed on their patented dual-sided brush for a perfectly natural application. Use the shorter side to curl and create volume, then the longer bristles to lift, lengthen and separate.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIlia’s Limitless Lash Mascara can be effortlessly removed with water at the end of the day – no scrubbing or tugging required. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eLimitless Lash Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e0.27 oz\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAWARDS\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Clean Mascara, Allure's Readers' Choice Awards (2020)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Clean Mascara, Allure's Best of Beauty (2019)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e-Best Natural Mascara, Glamour Magazine (2019)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eHOW TO USE\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eStart by using an eyelash curler to give lashes an extra lift before applying mascara.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eUse the shorter bristles on the dual-sided brush to build volume by coating lashes from root to tip. Use the longer comb-like side to separate and define lashes as you lift and lengthen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eFor a more dramatic look, apply an extra-light coat to the ends after separating.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAt the end of the day, simply remove the mascara with warm water or a light cleanser. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eINGREDIENTS\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAqua\/Water\/Eau, Cera Alba\/Beeswax\/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba\/Copernicia Cerifera (Carnauba) Wax\/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc\/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide)\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e*Organic Ingredients\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eCAKE CURATED\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eA Cake best seller and staff pick for clean mascara.\u003c\/span\u003e\u003c\/p\u003e"}

DETAILS

Ilia's Limitless Lash Mascara goes above and beyond the expectations of any natural mascara. Buildable and flake-free, their award-winning mascara lifts, curls, lengthens and adds just the right amount of volume. Ilia's lightweight and nourishing mascara is made with a blend of organic bee and carnauba waxes to weightlessly condition each lash, while still keeping them lifted throughout the day.

Gentle enough for sensitive eyes, the 99% naturally derived and 100% safe formula also contains organic shea butter and fortifying arginine (keratin) to help boost and enhance your lashes.

After testing over 100 mascara wands, Ilia landed on their patented dual-sided brush for a perfectly natural application. Use the shorter side to curl and create volume, then the longer bristles to lift, lengthen and separate.

Ilia’s Limitless Lash Mascara can be effortlessly removed with water at the end of the day – no scrubbing or tugging required.

Limitless Lash Mascara is ophthalmologist-tested, safe for sensitive eyes, and safe for contact lens wearers.

0.27 oz

AWARDS

-Best Clean Mascara, Allure's Readers' Choice Awards (2020)

-Best Clean Mascara, Allure's Best of Beauty (2019)

-Best Natural Mascara, Glamour Magazine (2019)

HOW TO USE

Start by using an eyelash curler to give lashes an extra lift before applying mascara.

Use the shorter bristles on the dual-sided brush to build volume by coating lashes from root to tip. Use the longer comb-like side to separate and define lashes as you lift and lengthen.

For a more dramatic look, apply an extra-light coat to the ends after separating.

At the end of the day, simply remove the mascara with warm water or a light cleanser.

INGREDIENTS

Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'Abeille*, Butyrospermum Parkii (Shea) Butter*, Polyglyceryl-6 Distearate, Dimer Dilinoleyl Dimer Dilinoleate, Glycerin, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba*, Polyglyceryl-10 Myristate, Cetyl Alcohol, Glyceryl Caprylate, Leuconostoc/Radish Root Ferment Filtrate, Zea Mays (Corn) Starch*, Xanthan Gum, Arginine, Phenethyl Alcohol, Biotin, Urtica Dioica (Nettle) Extract, 1,2-Hexanediol, Caprylyl Glycol, Sodium Benzoate, Citric Acid, Potassium Sorbate, Benzoic Acid, Myristoyl Pentapeptide-17, Ci 77499 (Iron Oxide)

*Organic Ingredients

CAKE CURATED

A Cake best seller and staff pick for clean mascara.

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